This clock featured a timer function and was able to run for eight days without being wound. The 1930s saw the company produce chronographs specially designed for pilots, before the brand introduced another dashboard instrument for aeroplanes and cars, the Autavia. Released in 1916, this was the most accurate stopwatch at the time.įor the next few decades, Heuer continued to focus on its relationship with the airline and automobile sectors. Heuer’s growth over this period allowed it to carry out increased research and development, which ultimately led to its next big breakthrough, the Micrograph. Named Time of Trip, this patent was especially significant as it sparked the longstanding relationship between the company and the automobile and airline industries. In 1895, the company filed yet another patent for its first water resistant case, followed by their first dashboard chronograph in 1911. The latter is still used in the mechanical chronographs of the major Swiss watch brands. In just a few short years, Heuer filed an impressive number of patents, including one of the first keyless crown-winding mechanisms for pocket watches in 1869, and the oscillating pinion for mechanical chronographs in 1887. Named simply ‘Heuer’, it was named after its founder, 20-year-old Edouard Heuer in 1860. Although the brand name Tag Heuer was only coined in 1985, the company’s history dates back long before then.
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